Instagram is testing paid subscriptions with a small group of creators

Image: Instagram

US Instagram users will soon be able to subscribe to a small number of creators and influencers to access exclusive content and features. In a blog post, the company says it’s launching a test of subscriptions today, with more creators being added in the coming weeks.

Fans will pay a monthly fee to access subscriber-only content from creators they follow, like exclusive Lives and Stories. Subscribers will also get a purple badge by their username that signals their status to the creator. Price tiers will range from $0.99 to $99.99 per month, and creators can select the price point for their subscriptions....

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