Elon Musk’s $8 Twitter Blue subscription is coming back with phone number verification and a higher price on iOS

Twitter’s logo
Illustration by Alex Castro / The Verge

Twitter’s relaunching its Blue subscription on Monday, one month after abandoning a chaotic first attempt that spurred hoax accounts and general mayhem.

As reported previously, the subscription will cost $8 per month to purchase on the web or $11 per month via the iOS App Store to make up for the up to 30 percent commission Apple takes off of in-app purchases. This time, anyone paying for Blue who wants to display a “verified” checkmark on their profile will need to register a phone number first, and changing your “handle, display name or profile photo” will remove the label until your account is reviewed again.

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