Apple is reportedly preparing to allow third-party app stores on the iPhone

Illustration of the App Store logo on a dark black and blue background.
The App Store may no longer be the only place to get software for your iPhone or iPad. | Illustration by Alex Castro / The Verge

Apple is planning to let users install alternative app stores on iOS, according to a report from Bloomberg. The shift would be a remarkable change from the company, which has famously only allowed iPhone and iPad users to download apps from the App Store.

The plans are reportedly being spurred on by the EU’s Digital Markets Act (DMA), which is meant to enact “rules for digital gatekeepers to ensure open markets” when its restrictions become a requirement in 2024, according to a press release.

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