The Windows on Arm chip race heats up with a challenger to Qualcomm

Tech companies in Taiwan
Photo by Walid Berrazeg / Anadolu Agency via Getty Images

Intel, Nvidia, AMD, and Qualcomm are the household names in chips — but in 2025, the popular but lesser known MediaTek might make a play to join them. Reuters reports that the Taiwanese chip company is now preparing an AI PC chipset to launch in late 2025 specifically for Windows PCs. Currently, Qualcomm’s Snapdragon X Elite is the alleged MacBook Air-beating talk of the town, and MediaTek wants a piece of that action.

According to Reuters, the new MediaTek chip will reportedly be aimed at the same Microsoft Copilot Plus PC program that Qualcomm helped kick-start with Microsoft. There’s apparently an opening for chipmakers like MediaTek there now that Microsoft’s exclusivity arrangement with Qualcomm for Arm-based versions of Windows is...

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